All work
Modular & Custom Homes
An estimator that separates buyers from browsers.
Modular and custom home builds presented with a catalog, cost estimator, and plan store that qualify leads automatically.
d2kmodlife.com
2.8x
Qualified lead rate
New
Plan store revenue line
-60%
Time on unqualified calls
96
Performance score
Scope
Web DesignEstimator BuildE-commerceSEOLead Capture
Timeline
6 weeks
Stack
ReactTypeScriptCommerceAnalytics
The Challenge
Custom home inquiries were dominated by tire kickers with no budget context, burning hours of sales time every week.
Our Approach
- 01
Built a model catalog covering tiny homes, container homes, barndominiums, and traditional builds.
- 02
Designed an interactive cost estimator that sets budget expectations before contact.
- 03
Launched a plan store to monetize interest that isn't ready to build yet.
- 04
Documented the building process to reduce pre-sale questions.
Results
Lead quality changed immediately — inquiries now arrive with a budget range and a chosen model.
- Home Model Catalog
- Cost Estimator
- Plan Store / E-commerce
- Featured Gallery
- Building Process Pages
- Lead Capture
- Mobile Optimization
"The cost estimator and plan store brought us serious buyers instead of tire kickers."
Now booking new projects
Ready to Build Something Great?
Let's create a website that works as hard as you do.